Apple Clarifies Mac OS Position

Cupertino, Calif.--Oct. 31, 1996--At a financial conference in Monterey, Calif., on October 30, 1996, Dr. Gilbert F. Amelio, Chairman and Chief Executive Officer, Apple Computer, Inc., spoke about the general future of operating systems. Contrary to the claims made in several media reports, he did not announce a new operating system strategy for Apple, nor make any new statements about microprocessor or product line direction.

In response to these reports Apple would like to clarify the following:

Apple Computer, Inc., a recognized innovator in the information industry and leader in multimedia technologies, creates powerful solutions based on easy-to-use personal computers, servers, peripherals, software, personal digital assistants and Internet content. Headquartered in Cupertino, California, Apple develops, manufactures, licenses and markets solutions, products, technologies and services for business, education, consumer, entertainment, scientific and engineering and government customers in more than 140 countries.

Press Information Contact:
Russell Brady
Apple Computer, Inc.
(408) 974-6877
email: brady2@apple.com

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