Gartner Survey Shows Verizon Wireless Rated Highest Satisfaction Among Business
Users
STAMFORD, CONN., June 13, 2001 — Business users are the most important segment for
wireless service carriers, and a recent survey by Gartner, Inc. (NYSE: IT and ITB)
showed that Verizon Wireless ranked the highest in terms of service satisfaction
among corporate users. Gartner surveyed nearly 200 corporate users at its Mobile
and Wireless conference, which was held in San Diego in March 2001.
Of those surveyed, 87 percent of Verizon Wireless users reported that they were
very or somewhat satisfied with their wireless voice service. AT&T Wireless had
a satisfaction rating of 80 percent, while Sprint PCS had a rating of 79 percent
(see Table 1).
"Although the satisfaction rate is generally high, it is a clear call for those
operators who rank near the bottom that improvements need to be made. Coverage is
the biggest reason why users are dissatisfied. Verizon offers the best coverage
and was rated highest in this category by business users," said Phillip Redman,
research director for Gartner's networking group. "In our survey, 91 percent of
the respondents were decision makers or influential in the purchase of wireless
services."
Table 1
Wireless Service Provider Satisfaction Rating by Corporate Users (Percent)
| |
Verizon |
AT&T |
Sprint |
Nextel |
Cingular |
| Very/Somewhat Satisfied |
87 |
80 |
79 |
63 |
63 |
| Very/Somewhat Unsatisfied |
13 |
20 |
21 |
38 |
38 |
Source: Gartner, Inc. (March 2001)
Additional information on the wireless industry will be presented during Gartner's
briefing, "Emerging Trends in Telecommunications and the Wireless Revolution," which
will be held June 27 at the Sheraton Premiere Center in Vienna, Virginia. Presentation
topics include: Emerging Trends in Telecommunications, Mobile Data Lives in the
Enterprise, Wireless Data and the Next-Generation Networks, and an executive roundtable
on the state of the telecommunications industry. For more information about this
briefing, please contact Raye Croghan at 941-561-4732 or raye.croghan@gartner.com.
About Gartner, Inc.
Gartner, Inc. is a research and advisory firm that helps more than 10,000 clients
understand technology and drive business growth. Gartner's divisions consist of
Gartner Research, Gartner Consulting, Gartner Measurement and Gartner Events. Founded
in 1979, Gartner, Inc. is headquartered in Stamford, Connecticut and consists of
4,600 associates, including 1,400 research analysts and consultants, in more than
80 locations worldwide. The company achieved fiscal 2000 revenues of $859 million.
For more information, visit www.gartner.com.