Path: gmdzi!unido!mcsun!uunet!cbmvax!ken
From: k...@cbmvax.commodore.com (Ken Farinsky - CATS)
Newsgroups: comp.sys.amiga.tech,comp.sys.amiga.hardware
Subject: Press Release:  A3000
Message-ID: <11058@cbmvax.commodore.com>
Date: 24 Apr 90 17:52:39 GMT
Reply-To: ken@cbmvax (Ken Farinsky - CATS)
Organization: Commodore, West Chester, PA
Lines: 122
Posted: Tue Apr 24 18:52:39 1990
References:
Keywords:



FOR IMMEDIATE RELEASE         EXPECTED SHIP DATE: JULY 1990



       COMMODORE EXTENDS POPULAR AMIGA PRODUCT LINE;
    INTRODUCES TALENTED AMIGA 3000 AT "MULTIMEDIA LIVE"


NEW YORK, NY -- April 24, 1990 -- Commodore Business
Machines President Harold Copperman and his aggressive
management team today dramatically defined multimedia as the
company introduced the latest in its popular line of Amiga
personal computers at a live multimedia demonstration at the
Palladium.  The powerful and elegant new Amiga (R) 3000
brings enhanced performance capabilities and a new 
AmigaDOS (TM) 2.0 operating system to the company's line of
multimedia products.


"The 3000 marks the first step in Commodore's new Amiga
product marketing strategy and reinforces our serious bid to
capture greater market share within the business, government
and higher education markets," said Commodore Vice President
of Marketing C. Lloyd Mahaffey.  "We've delivered an
incredibly competitive hardware system featuring lower cost,
higher performance and added communications capabilities."

Mahaffey said key product features include a 16 or 25 Mhz,
68030  Motorola processor, a 68881 or 68882 math coprocessor,
a true 32-bit architecture, 2 MB of memory standard (with an
address space of over one gigabyte) and, as in all Amigas,
true multitasking capability.  The standard Amiga 3000 comes
with a 40 MB hard drive and a 3.5-inch floppy disk drive and
features a SCSI interface for added communication capability.
Commodore also offers a 100 MB configuration.


Suggested retail price is $3,299 for the 16 Mhz version,
$3,999 for the 25 Mhz version and $4,499 for the 100 MB
version. Shipments are expected to begin in July.
Demonstration units are available at participating
Authorized Commodore Amiga Reseller locations.


Commodore Director of Product Marketing Walt Simpson said
the price/performance of the A3000 results from the
effective integration of the Amiga's three custom chips with
five new custom gate arrays which serve a variety of
functions including bus arbitration, RAM memory handling,
SCSI device handling and video enhancing.


The Amiga 3000 also features a new operating system,
AmigaDOS 2.0, which significantly enhances the look and
functionality of the platform, Simpson said.  Besides the
new look, standards have been created for all system 
utilities, icons, requesters and gadgets to permit
ease-of-use by both users and programmers, he said.

In addition, Commodore announced the inclusion of the
AREXX (TM) interprocess communication protocol and
programming language.  The integration of AREXX into the
AmigaDOS operating system will facilitate the control of
external programs from within any application supporting
AREXX, Simpson said.  This feature, coupled with Commodore's
new AmigaVision (TM) authoring system, creates a powerful
multitasking environment for the creation of multimedia
presentations.


Along with the A3000 announcement, Commodore introduced a
number of strategic software and peripheral products,
including:


*     AmigaVision authoring system;

*     Networking products providing connectivity with Arcnet,
      Novell (R) NetWare, Ethernet, TCP/IP and NFS standards;

*     Monitors, including 2024 high resolution monochrome and
      1950 color multiscan; and

*     Commodore Amiga 10 Stereo Audio Compact Speakers.



Commodore further announced an AmigaDOS 2.0 enhancer kit for
A2000 series machines to be available in September.
Availability of a 2.0 enhancer kit for A500 series machines
will be announced at a future date.


Commodore Business Machines, Inc., based in West Chester,
Pa., markets a complete line of personal computers and
peripherals for the business, education, government and 
consumer markets.


The multitasking Amiga (R) line includes the Commodore Amiga
2000 (TM), the Commodore Amiga 500 (TM) and two enhanced
products:   the Commodore Amiga 2000HD (TM) and the Commodore
Amiga 2500/30 (TM).  Commodore's line of MS-DOS
(R)-compatible computers includes the Select Edition (TM)
and Professional Series III (TM).


For more information on the Amiga 3000, contact Walt
Simpson, director of product marketing, Commodore Business
Machines, 1200 Wilson Drive, West Chester, PA  19380 or
call 215-431-9100.


			   # # #

-- 
--
Ken Farinsky - CATS - (215) 431-9421 - Commodore Business Machines
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