Infoseek's Position as Internet Leader Confirmed by New Research
New Syndicated Research Ranks Infoseek as One of the Top Two Search & Navigation Sites in Total Audience Reach
SUNNYVALE, Calif. - (September 24, 1997) - Infoseek is one of the top five most widely used Internet sites, and ranked second in audience reach among the major search and navigation brands, according to a recently released RelevantKnowledge study.
The study showed Infoseek as serving 7.9 million unique users during the month of August, placing the service just behind America Online and ahead of both Excite and Lycos during the same period.
Atlanta based RelevantKnowledge conducted the research with a Java meter that records usage patterns of panel members at home, at work and at college. By measuring these three primary access points and expanding beyond Internet usage in the home, RelevantKnowledge has completed one of the most accurate assessments of Web traffic today.
Relevant Knowledge released the following list of rankings using panel-based national audience projections from the month of August.
| Rank | Site | Unique Visitors |
| 1. | Yahoo! | 14,822,302 |
| 2. | Microsoft | 12,012,202 |
| 3. | Netscape | 10,824,802 |
| 4. | America Online | 8,251,103 |
| 5. | Infoseek | 7,946,467 |
| 6. | Excite | 7,597,988 |
| 7. | Geocities | 7,127,869 |
| 8. | MSN | 6,170,267 |
| 9. | Lycos | 4,883,459 |
| 10. | AltaVista | 4,657,826 |
| 11. | CNET | 3,976,232 |
| 12. | ZDNet | 3,521,996 |
| 13. | Webcrawler | 3,233,339 |
| 14. | RealAudio | 2,260,248 |
| 15. | Four11 | 2,202,307 |
| 16. | Pathfinder | 2,129,904 |
| 17. | Hotmail | 1,936,296 |
| 18. | ESPN | 1,931,467 |
| 19. | Tripod | 1,754,563 |
| 20. | Compuserve | 1,720,862 |
"Independent research that measures unique users and total audience reach is essential in this market," said Infoseek CEO Harry Motro. "We support the efforts made by these researchers, and endorse the growing trend toward getting reliable audience measurement data on the Internet."
Infoseek's service has enjoyed an impressive growth rate in traffic since its inception, including a quarterly increase of 29 percent from March 1997 to June 1997.
About Infoseek
Based in Sunnyvale, Calif., Infoseek Corporation provides a leading, free Internet navigation service. Infoseek is one of the most frequently visited sites on the Internet because its easy-to-use product allows new, as well as experienced users to find efficiently the information they need on the Web and from major news sources. Infoseek also offers the world's largest directory of Web sites organized by topic. Infoseek's navigation service has won numerous industry awards for its precise, relevant responses. The company's World Wide Web site and Internet navigation services can be accessed at http://www.infoseek.com.
Infoseek, Ultraseek and the Infoseek logos are trademarks of Infoseek Corporation, which may be registered in certain jurisdictions. Other trademarks shown are trademarks of their respective owners.