A revizualization of the four kinds of free

Chris Anderson
The Long Tail

October 02, 2008

When I posted [ http://www.longtail.com/the_long_tail/2008/09/revised-the-fou.html ] on my taxonomy of free, I asked for help in designing it better. David Armano, VP of Experience Design with Critical Mass [ http://www.criticalmass.com/ ], responded [ http://darmano.typepad.com/logic_emotion/2008/10/the-4-kinds-of.html ] with the below, which is a clear improvement over my original. Thanks, David!

(My only modification would be to reflect that the non-monetary rewards in the Free 4, the Gift Economy, can be more than just reputation. There's attention, expression, etc.)