Sony Ericsson unveils the T608 – the first CDMA mobile phone to feature integrated
Bluetooth wireless technology
March 4, 2003
Sony Ericsson Mobile Communications today unveiled the T608, the first CDMA phone
with integrated Bluetooth™ wireless technology available in the United States. This
latest introduction also offers a look at the new Sony Ericsson industrial design
that the company is using for its new mobile phones.
“Our mission is to offer stylish mobile phones that deliver the most advanced features
in the areas of imaging, entertainment and connectivity. The T608 delivers in both
aspects, it has a sleek look and is feature-packed,” says Urban Gillstrom, Corporate
Vice President and Head of Region North America. “We feel that the introduction
of the T608 with built- in Bluetooth technology offers the powerful mobile connectivity
solution that consumers demand.”
With Bluetooth technology embedded in the phone, the T608 is able to communicate
with other Bluetooth-enabled products by means of a radio link, eliminating the
need for a physical connection via cable. Bluetooth wireless technology has been
adopted by many of the world’s leading consumer electronics companies, as well as
personal computer, PDA, and printer manufacturers, to name but a few and Sony Ericsson
has a strong portfolio of Bluetooth accessories.
The T608 features Java, enabling users to download ring tones, games, images, and
other applications directly into the phone. The large 65,536-colour screen, with
a 128 x 128 pixel resolution and the phone’s capability to perform simultaneous
key press functions invites gaming enthusiasts to imbibe in their passion, while
the speakerphone adds another dimension to the hands- free technology offered by
Sony Ericsson.
The T608 also features a convenient graphical user interface, including a five-way
navigational joystick and soft keys, advanced voice operation capabilities and a
wide range of personalization options, including picture caller ID and customizable
backgrounds. Sixteen-voice polyphonic sound produces a tone quality that makes ring
signals sound like real songs.
The Sony Ericsson T608 is small in size (106 x 48 x 19 mm) and lightweight (99 grams)
and will become available in Q2 2003 in North America.
Pictures of the T608 can be downloaded from www.SonyEricsson.com/pressroom
Sony Ericsson Mobile Communications AB offers mobile communications products for
people who appreciate the possibilities of powerful technology. Established in 2001
by Telefonaktiebolaget LM Ericsson and Sony Corporation, the joint venture continues
to build on the success of its two innovative parent companies. Sony Ericsson creates
value for its operator customers by bringing new ways of using multimedia communications
while mobile. The company’s management is based in London, and has 4,000 employees
across the globe working on research, development, design, sales, marketing, distribution
and support. For further information, please visit: www.SonyEricsson.com