Barnes & Noble Introduces nook™, its Wireless eBook Reader with E Ink® Display
& First Color Touch Screen for Navigation
First Device to Allow Readers to Lend eBooks
Most-Connected eBook Reader Offers Free 3G Wireless and Wi-Fi Access to Over
One Million eBooks, Newspapers and Magazines; Wi-Fi Enables Free In-Store Browsing
of Complete eBooks
“Reading Now” Technology Provides Seamless Access to Content: Forget Your
nook? Pick up Where You Left off on Your iPhone, PC or Mac
Taking Pre-Orders Now for $259 at nook.com and in Barnes & Noble Stores; Device
Will be Available End of November
New York, New York – October 20, 2009 – Barnes & Noble, Inc. (NYSE: BKS), the
world’s largest bookseller, announced today the launch of nook, the Barnes & Noble
eBook reader, which marries innovative technology and sleek minimalist design with
access to the company’s digital store of over one million eBooks, newspapers and
magazines.
nook features many industry firsts as it is the first Android™-based eBook reader
and the first to offer a color touch screen for navigation along with a best-in-class
E Ink display for an immersive, enjoyable e-reading experience. For fast connectivity,
nook is the first eBook reader to provide, at no additional costs to customers,
both 3G wireless access on AT&T’s mobile broadband network and access to Wi-Fi for
Barnes & Noble in-store browsing and enjoyment. And to help friends share
their joy of reading, nook is the first eBook reader to offer digital lending for
a wide selection of eBooks.
“We asked our customers what they wanted in an eBook reader, and specifically
designed nook to be the most full-featured, fun, stylish and easy-to-use eBook reader
on the market,” said William J. Lynch, President of Barnes & Noble.com. “With our
nationwide footprint, Barnes & Noble customers can see, touch and hold nook. Our
40,000 booksellers are ready to help customers discover how easy it is to download
and read eBooks on nook, and what a pleasure it is to have access to their favorite
eBooks, magazines and newspapers any time and anywhere.”
nook: The Device
The centerpiece of Barnes & Noble’s strategy to deliver any book, any time, anywhere,
nook was created expressly with the reader in mind, with features and functionality
to create an immersive, seamless and fun experience:
- A Gripping Read, by Design
nook’s sleek, minimalist design puts the focus on the content, not the technology,
and the combination of color and touch make navigation intuitive and simple.
nook feels great in hand and features a contoured, easy-to-hold back. About
the size and weight of a paperback book, nook is thin, small and portable. Its
best-in-class E Ink Vizplex™ display is easy on the eyes with text as clear
and crisp as a printed book. And with no glare or backlight and adjustable
text size, you can read comfortably for hours without straining your eyes.
- Color Touch for Easy Navigation
The beautiful lower color touch screen offers an immersive experience, inviting
you to virtually browse through brilliant cover art, flip through an expansive
library, or search using a virtual keyboard. nook presents the controls, navigation
and keyboard you need, only when you need them.
- Download eBooks Wirelessly
With fast 3G wireless and Wi-Fi access, nook is the most-connected eBook reader.
Browse and instantly download eBooks, magazines and newspapers simply and seamlessly
on AT&T’s 3G wireless network, the nation’s fastest, with no set-up required
or additional wireless costs. Connect to the complimentary Wi-Fi, provided by
the AT&T Wi-Fi network, in Barnes & Noble stores and download at broadband fast
speeds.
- Lend eBooks to Friends
With nook’s breakthrough LendMe™ technology, lend a wide selection of eBooks
to friends free of charge, for up to 14 days at a time. Just choose the
book you want to share and send it to your friend’s nook or iPhone, iPod touch,
select BlackBerry® and Motorola smartphones, PC or Mac® with Barnes & Noble
eReader software.
- A Continuous Reading Experience
With “Reading Now,” your virtual bookmark, nook brings you back to the last
book you’ve read, right where you left off. And it works across a range
of devices. If you forgot your nook at home, Barnes & Noble’s free eReader
software on your iPhone, select BlackBerry and Motorola smartphones or laptop
lets you pick up where you left off, including annotations. And when you’re
reunited with your nook again, the Reading Now page will be updated and ready
to go.
- A Wealth of Content, in the Palm of Your Hand
nook can hold up to 1,500 eBooks and other printed content, and the sky’s the
limit for your digital library when you use nook’s expandable memory slot. A
16GB MicroSD card holds up to 17,500 eBooks.
- Portability and Personalization
You can also easily transfer PDF-format documents from your computer to access
and read business documents, legal contracts and travel information on your
nook. And transfer your photos to create custom screensavers.
- Protect Your nook in Style
nook comes with a removable back cover you can personalize from a selection
of four additional great colors. You can also choose from a range of accessories
by renowned designers kate spade new york, Jack Spade, Jonathan Adler, Tahari
and others. From classic and colorful portfolios to an innovative book light,
Barnes & Noble will offer stylish and elegant accessories designed exclusively
for nook both in stores and online.
Over One Million eBooks, Newspapers and Magazines
As part of nook’s introduction, Barnes & Noble has further expanded its wide
selection of content to satisfy every reader.
- Expanded eBookstore
From fiction to horror and romance to thrillers, with the launch of nook, Barnes
& Noble’s eBookstore now offers the most eBook titles – over one million – with
most bestsellers and new releases for just $9.99.
- Your Daily Newspapers on nook
Read your “morning paper” any time, anywhere you go. Barnes & Noble now offers
subscriptions to more than 20 newspapers, including The New York Times, The
Wall Street Journal, The Washington Post and Los Angeles Times. Barnes & Noble
expects to offer, in digital form, subscriptions to every major U.S. daily.
- Read Your Favorite Magazines
As the nation’s second largest retailer of magazines, Barnes & Noble is now
pleased to offer its customers digital subscriptions. Enjoy reading publications
including Forbes, Newsweek and The Nation on your nook, at home or on the go.
Experience nook at Your Local Barnes & Noble
Barnes & Noble’s nationwide network of stores enables its customers to see nook
and get hands-on demonstrations from its booksellers. Furthermore, nook owners
get added benefits.
- Stunning Retail Displays
Barnes & Noble has created stunning storefront displays for nook that begin
rolling out tomorrow in its highest-volume stores, including 17 College bookstores
such as DePaul University, Harvard University, Southern Methodist University,
University of Pennsylvania and Washington State University. nook will be on
display at its fully staffed customer service centers in every store.
- Dedicated Booksellers
Barnes & Noble’s 40,000 booksellers are ready to help customers get the most
of their nook e-reading experience, demonstrate the eReader applications on
other devices, and assist and support purchases, browsing and downloads in-store.
- Free Complete eBook Browsing
Customers will also be able to browse complete eBooks for free on nook at any
Barnes & Noble store, whether or not the actual book is in stock, beginning
later this year. Plus settle into the café and get exclusive in-store-only content,
free eBooks, special offers and much more using Barnes & Noble’s complimentary
Wi-Fi, provided by the AT&T Wi-Fi network.
Availability
nook, the Barnes & Noble eBook reader, will begin shipping at the end of November
with a price of $259.00. Barnes & Noble is taking pre-orders now at www.nook.com
and in stores starting tomorrow. In celebration of nook’s launch, Barnes & Noble
will also offer a free eBook of Malcolm Gladwell’s widely acclaimed best-seller,
“The Tipping Point,” for the first 10,000 customers to pre-order nook.
To learn more and experience nook, visit www.nook.com. Follow our eBooks and
other updates on www.bn.com/twitter. To learn more about the free Barnes & Noble
eReader software and Barnes & Noble eBookstore apps, visit www.barnesandnoble.com/ebooks.
About Barnes & Noble, Inc.Barnes & Noble, Inc. (NYSE: BKS), a Fortune 500 company,
is the world’s largest bookseller and the nation’s highest rated bookselling brand.
The company’s operations comprise of retail bookselling, college bookstore management,
online retailing and book publishing. As of October 2009 the company operates
774 retail bookstores in regional shopping malls, major strip centers and freestanding
locations in 50 states and 624 college bookstores serving nearly 4 million students
and over 250,000 faculty on college & university campuses in 50 states. Barnes
& Noble conducts its online business through its web site Barnes & Noble.com, which
offers direct home delivery of millions of books, music cd’s and DVD’s. The
company sells eBooks and digital content from its web site and from a wide range
of platforms, including the iPhone, iPod touch and select BlackBerry® and Motorola
smartphones. Through its Sterling Publishing subsidiary, the company publishes
over 500 titles annually, under a variety of imprints including Sterling, Sterling
Children’s Books and Barnes & Noble Classics.
General information on Barnes & Noble, Inc. can be obtained via the Internet by
visiting the company’s corporate website: www.barnesandnobleinc.com.
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