Path: gmdzi!unido!mcsun!uunet!timbuk.cray.com!hemlock.cray.com!bgm
From: b...@hemlock.cray.com
Newsgroups: comp.os.os2.misc
Subject: Windows and OS/2 conference trip report
Message-ID: <1991Aug20.125223.1407@hemlock.cray.com>
Date: 20 Aug 91 17:52:23 GMT
Reply-To: b...@cray.com ()
Organization: Cray Research, Inc., Eagan, MN
Lines: 114

IBM Demonstrates Windows in Standard Mode under OS/2 2.0

Joe Guglielmi, IBM General Manager of Marketing and Business  Development,
Personal Systems, introduced his  partner, Lee Reiswig, Assistant  General
Manager of Programming,  as "The Blue  Ninja," at a  demonstration of OS/2
2.0 beta development on August 15th.

This  demonstration  included,  for  the  first time publicly, Windows 3.0
applications  running  in  Standard  Mode  --  although  they were not yet
running in "seamless"  windows on the  Presentation Manager (PM)  desktop.
The   demonstration   also   included   eleven  DOS  applications  running
simultaneously in  PM Windows,  including DOS  4.0, DOS  5.0, DR-DOS  5.0,
Quarterdeck's Desqview, and Lotus 123 version 3.1 plus; among others.  The
demonstration also included simultaneous access to LAN Server, Netware and
VINES networks.

Guglielmi  also  gave  a  presentation  on IBM's overall systems strategy,
referring to it as "our distributed  strategy for the '90s."  Elements  of
this presentation included introduction of a new OS/2 2.X product in 1992,
incorporation of Lotus Notes technology  in OS/2 in 1992, availability  of
Distributed  Computing  Environment   (DCE)  and  Distributed   Management
Environment (DME) features and the introduction of a new,  object-oriented
operating system sometime later.  Guglielmi announced that IBM had 600,000
copies of OS/2 licensed world-wide by the end of 1990 and expects to  have
over 1 million by the end of  1991.  He also announced that IBM  currently
has more  than 3,000  OS/2 developers,  that some  90 ISVs  are working on
32-bit  applications  for  OS/2  2.0  and  32 OEM vendors are committed to
having OS/2 run on their systems.   And he alluded to increased  attention
to  OS/2   from  corporations,   announcing  that   "Price-Waterhouse  has
re-evaluated their plans to install DOS  and -- a popular DOS extender  --
on their systems, and have gone to OS/2."

Analysts at  the presentation  were impressed  with the  technology, which
also included demonstrations of  the new, object-oriented Workplace  Shell
user  interface  for  32-bit  applications,  identical programs running in
32-bit OS/2 and 16-bit Windows, showing 30% to 100% performance  increases
in the 32-bit applications, and IBM's new Workframe/2 modular  development
environment.


Where was Microsoft?

Officials  of  CM  Ventures   expressed  confusion  and  irritation   with
Microsoft's last minute decision to  skip the Windows and OS/2  conference
in Boston,  August 14th  - 16th.   "They  said they  had a conflict with a
sales  meeting,"  said  Show  Director  Stan  Politi.  "They certainly did
themselves no favors by not coming."

In fact, there was a  considerable Microsoft presence off the  show floor,
including Senior Vice President Steve Ballmer, who reportedly took part in
a lively  debate with  IBM officials  during one  of the seminar sessions.
"It  wasn't  really  nasty,"  said  Hewlett-Packard's  Bill Crowe, another
participant, "The  IBM guy  would call  Windows a  DOS extender,  and then
Ballmer would ask for  an explanation of IBM's  network strategy.  It  was
perfect for  me --  I just  said we'd  work with  anybody's system  if the
customers demanded it."

Aside from Microsoft's absence, the  show was a qualified success  with an
attendance of about 13,5000, according  to Politi.  Asked about  IBM's Joe
Guglielmi's jesting display  of an "OS/2  and Windows Conference"  sign at
the OS/2  2.0 demonstrations,  Politi said,  "The way  the number  of OS/2
exhibitors is growing, I wouldn't deny any possibilities!"


News from the Windows and OS/2 Conference

Some news items from the show  (a full report will appear in  the November
1991  issue  of  Windows  Magazine):    Macromind demonstrated its Action!
multimedia product, which integrates  animated graphics and digital  sound
to produce  "instant multimedia"  presentations.   Gold Disk  demonstrated
Animation Works, another product for multimedia presentation  development,
this time based on a movie animation "Cel" model.  Unfortunately,  neither
product is  shipping just  yet; they're  waiting on  a runtime  version of
Microsoft's  Multimedia  Extensions  to  Windows,  now  not expected until
October.    A  multimedia  product  which  is shipping is Fluent Machines'
Fluency  for  Windows  --  a  Joint  Photographic  Experts  Group   (JPEG)
encoder/decoder system which puts  live 30 frame-per-second digital  video
on the Windows desktop.

Beyond the multimedia area, hDC was showing beta versions of its new Power
Launcher  product,  which  amounts  to  a  sophisticated  command line and
scripting capability for Windows.  WordPerfect and Lotus were showing beta
versions of their  Windows products, and  many other Windows  vendors were
represented.

Database  vendors  were  heavily  represented,  with  Borland (Paradox and
dBase), Software  Publishing (Superbase),  and Software  Products (Windows
Base) all represented.  Superbase is getting a lot of developer  attention
-- a  new sales  leads tracking  product from  Pyramid Data  is the latest
example.   The looming  entry of  the new  Borland-Ashton-Tate behemoth is
causing some  concern to  the others.   Software  Products' Penny  Mishray
said, "Borland has the market presence and installed base, and they'll  be
in the top five.  We're trying to work with them, rather than replace them
--  we  can  read  and  write  their  files."  Mike Silverman, of Software
Publishing,  said,  "I'm  always  concerned  about  competition,  and  the
combination of Borland and Ashton-Tate is a powerful one."

On the OS/2 side  of the house, IBM's  huge booth complex (the  largest on
the show floor) heavily featured  OS/2 2.0, including the Workplace  Shell
and Developer's Workframe,  32-bit beta versions  of third party  products
like  Describe  and  Hyperaccess,  and  a  number  of  vendors  with other
interesting  products,  including  Coordinated  Technologies  Together,  a
workgroup   product   providing   scheduling,   appointments,   integrated
multi-document  electronic  mail  and  an  automatic  review  and  comment
feature.   Around the  show floor,  OS/2 products  were much  in evidence,
including  OS/2  versions  of  popular  Windows  products like Wall Data's
Rumba, as well as old standbys like the Hamilton C-Shell.

Talk among  developers on  and off  the show  floor was  largely about two
topics:  the 32-bit OS/2 2.0 versus NT debate, and the problems developers
are  having  with  Windows  3.1,  which  apparently  is causing unexpected
difficulties for some vendors.

Copyright (C) 1991, Windows and OS/2 Magazine