Path: gmd.de!nntp.gmd.de!Germany.EU.net!EU.net!howland.reston.ans.net! gatech!udel!news.sprintlink.net!news.world.net!speedway.net!cutler! notes.decus.org!killeen Newsgroups: comp.org.decus Subject: Path Forward Message-ID: <boardpublic.215.0@decus.org> From: "Jeff Killeen - Chapter Marketing" <kil...@eisner.decus.org> Date: 6 Apr 94 07:31:00 EST Lines: 61 Take it FWIW but here is my take on what needs to happen to move forward. DECUS is both a business and a society and as a result we need things that facilitate both activities and relationships. Activities are things that have an end result. Relationships are things you build over time. IMHO the relationship part of DECUS was working and the activities part was in trouble. In hindsight I believe the BOD in San Francisco was responding to the fact our activities had problems. We can argue the extent of those problems but in all but the most extreme cases everyone has acknowledged some level of problems existed - it is only the level of problems we disagree about. At the core IMO of what the BOD addressed was the reasonable observation that DECUS had reached the point where the preservation of relationships took priority over the need to change and fix activities. The way the BOD addressed this issue was to restructure the activities in such a way that the relationship side of the Chapter would not impede their normal and healthy development. I believe the BOD was correct in recognizing that delivery mechanisms for activities have fundamental problems if they are entangled in relationship mechanisms. We all value our relationships to the point that we are willing to give them the highest priority - even at the expense of results. In fixing the activities, which I believe the BOD has basically done, they broke the relationship side of the society. I believe this was accidental collateral damage. Knowing the folks on the BOD I don't think any of them would conscientiously want to devalue DECUS as a society. The job of the BOD today is to rebuild the relationship side of the house. The challenge of the BOD is to do this without falling back into the trap of having activities become primarily a relationship building mechanism rather than end result mechanism. The first step is to realize is much of the debate has been fueled but looking at only one side of the issue. One group focuses on the need to fix the activities and as result the problem set they are trying to address is defined by the efficient "result" needs of the Chapter. The other group sees the relationship side of the Chapter is being broken and attacks the activity fixes because of the damage being done to the relationship side of the Chapter. What is needed is a recognition of that the activity/result side of the Chapter needed to be fixed and those solutions should be viewed independently of what now needs to be done to repair the relationship side of the Chapter. The second and most important critical step is to recognize that while forums are very much a needed activity enabling mechanism they are _not_ a replacement for SIGs and LUGs. In fact if they try to become that replacement mechanism the Chapter will fall back into the trap outlined above. Therefore that first step would be to reconstitute SIGs and recognize that for relationship build reasons we should not have an arms length relationship with the LUGs. This does not mean returning to the old SIG mission of being the hub of Chapter activities. This does not mean returning to the old LUG relationship of parent and child. What it does mean is recognizing that these groups had a special galvanizing force on the Chapter that is unique and that while they aren't the hub of activities anymore it is in the Chapter's best interest to integrate them and give them a formal existence. Terms like givers, takers, membership, customer, society, and training organization are somewhat clumsy and simplistic ways of expressing the duality in the nature of DECUS. We are both a Society and a Business. The Society cannot exist unless sound business decisions are made in the wider context of the marketplace. The Chapter will not be special without its social aspects. What is needed today is a recognition that different mechanisms are needed for each side of the house and each side of the house should be kept equally healthy.